Dr. Berkooz, what is data monetization and how do you turn data into money?
For ZF, data monetization is all about looking at data that is produced by systems we sell to OEMs and looking how to use the data in new and innovative ways to develop business solutions in partnership with our customers. Our target is to provide information derived from the data to the OEM who will make additional revenue. This will also result in incorporating more ZF systems into the vehicles. ZF will also be able to make additional revenue from these systems.

Drives data monetization at ZF: Dr. Gahl Berkooz, Vice President of Data Monetization and Venture Acceleration.